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Trading & Manufacturing · Website

Taj Metals

Every product one tap from a WhatsApp quote.

A website for a Mumbai tube and pipe supplier, built around WhatsApp: full specifications on every product and a quote message that already names the product.

Client
Taj Metals
Industry
Trading & Manufacturing
Platform
Web (responsive)
Year
2026
Our role
Design, development, WhatsApp enquiry system, SEO and structured data, deployment guide

Full walkthrough · 1:46 · captions available

The challenge

Buyers enquire on WhatsApp with messages like "price?", so the team spends the first reply asking which product, grade and size. There was no catalogue online for Google to show.

What we built

A fast product website with WhatsApp as the only contact channel. Five message templates in one file power every button; product pages show full specifications and open a chat naming the product. Filters, FAQs, buyer guides, structured data and a sitemap complete it.

What it does

01

Every enquiry starts with the product

"Get Quote on WhatsApp" opens a chat that names the product and asks for specs, availability and price.

Specifications before the call
02

Specifications before the call

Material, sizes, thickness, length, standard, grade and finish on every product page, plus features and applications.

03

Buyers narrow it down themselves

Filter by category, material and standard; key specs on every card.

04

A homepage that gets to the point

What they supply, the GSTIN and location, and Chat on WhatsApp up front.

05

Answers before the call

Delivery, standards, custom sizes and test certificates, answered on the homepage.

06

Buyer guides that rank

Three guides on materials, grades and standards, for buyers and for Google.

07

Why buyers trust them

Reasons to choose, featured products and the industries served.

More screens

Click any screenshot to enlarge.

  • Home — what they supply, and one tap to WhatsApp.
  • Categories — six product lines.
  • Filters — by category, material and standard.
  • Product — full specifications.
  • Details — features, applications, quote button.
  • WhatsApp — the product already named.
  • FAQ — answers before the call.
  • Industries — who they supply.
  • Guides — materials, grades and standards.
Taj Metals home: precision steel solutions, demo GSTIN, Chat on WhatsApp

1/9Home — what they supply, and one tap to WhatsApp.

Who it's for

  • Steel, pipe and metal suppliers
  • Industrial traders whose buyers use WhatsApp
  • MSMEs that want enquiries without running a mail server

What you can do with it

  • Turn website visits into WhatsApp enquiries that name the product
  • Show full specifications before the call
  • Help buyers choose grades and standards with guides
  • Rank on Google for each product

Questions about Taj Metals

The buyers already use WhatsApp. Every button opens a chat with the right message, so there is no email server to maintain and no form left unanswered.

On a product page: the product name plus a request for specifications, availability and pricing. Other buttons ask for a quote and catalogue, or a general question.

Both live in one configuration file; every button reads from it.

Yes. Products are typed data in one file; a new entry creates a new product page with its specs and WhatsApp button.

Each product, guide and the business have structured data, and a sitemap lists every page.

Could AI have built this?

AI can draft the screens. It can't sit with the client, get every rule right, launch it and be there when something breaks.

Related work

All work

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